Gentoo Media extends partnership with Betsson Group for automated brand protection tool GiG Comply

Gentoo Media is pleased to announce that the partnership with Betsson Group Affiliates (BGA) for GiG Comply has been extended for another year. The agreement marks the fifth consecutive year that Betsson will continue to use Gentoo Media’s automated compliance and brand protection tool, GiG Comply.

The extended partnership between Betsson and GiG Comply, further strengthens the ongoing collaboration between the two companies, ensuring that Betsson continues to uphold the highest standards of regulatory compliance across its extensive brand portfolio. GiG Comply’s comprehensive monitoring tool gives Betsson Group Affiliates the necessary means to ensure that their marketing efforts remain compliant, and meet regulatory demands across various markets.

Rasmus Bank Nielsen, Head of GiG Comply said:
“We are thrilled to continue our partnership with Betsson Group, one of the industry’s leading operators. The renewal of our agreement, for a fifth consecutive year, underscores the importance of regulatory compliance and the effectiveness of GiG Comply. We look forward to continuing to support Betsson in maintaining the highest standards of compliance in their marketing efforts”.

Shakyra Jonsson, Senior Affiliate Operations & Events Manager at Betsson Group Affiliates, added:
“We are pleased to extend our partnership with GiG Comply for a fifth consecutive year. As a company committed to maintaining the highest standards of regulatory compliance, it is crucial that we continue using tools like GiG Comply to ensure that our affiliate marketing efforts align with the diverse regulations across the markets we operate in. This partnership reaffirms our dedication to safeguarding our brand while remaining compliant in a rapidly evolving industry.”

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For more information contact:
Rasmus Bank Nielsen, Head of GiG Comply, at rasmus.nielsen@g2m.com
or
Press at, get.more@gentoomedia.com

About GiG Comply
GiG Comply is an automated compliance and brand protection tool powered by Gentoo Media, designed to help operators adhere to advertising standards and regulations across multiple jurisdictions. The SaaS tool scans thousands of websites daily, ensuring affiliates comply with regulatory requirements, and specific advertising standards for each brand. GiG Comply allows operators to automate their compliance processes, and delivers detailed reports with real-time data, leaving operators more time to focus on growing their business. GiG Comply helps operators take back control of their brand, and effectively monitor their brand’s exposure – safeguarding their brand’s reputation.

About Gentoo (Gentoo Media)
Gentoo Media is a market leading affiliate connecting operators and players in the online gambling and sports betting industry. Gentoo provides an array of iGaming affiliate solutions, such as our paid marketing expertise, high-quality traffic, and prominent industry sites AskGamblers, Time2Play, CasinoTopsOnline, WSN and Casinomeister. Originally founded in 2007 as Rebel Penguin, the business has experienced several years of consecutive growth since its acquisition by GiG Media (prev. Innovation Labs). In 2024 GiG Media rebranded to Gentoo Media becoming its own independent brand separated from Gaming Innovation Group as a step towards the planned legal split in H2 2024 following a strategic review. www.gentoomedia.com