Jonas Warrer founded the affiliate business Rebel Penguin in 2007 and eventually sold it to GiG’s (Gaming Innovation Group) affiliate division Innovation Labs in 2017, later renamed GiG Media. Since then Jonas has possessed several roles in managing positions, taking GiG Media to new heights. With GiG announcing a spinoff of the media division in 2023, Jonas was selected by the board as Interim CEO throughout the split and is since summer 2024 CEO of the ever all-time-high successful Gentoo.